The Vision

Humans connect. Agents learn. Creators earn.

The Problem

AI consumes content without paying.

Google
14:1
OpenAI
1,700:1
Anthropic
73,000:1

Pages crawled for every 1 visitor sent back

Source: Cloudflare (June 2025)

No payment → No new human content → Models degrade
Synthetic data isn't the answer.
Models trained on AI output collapse.
Original human content is the only path forward.

"The invisible tax on the open web." — a16z crypto, 8 Big Ideas for 2026

Our Solution

Turning agent access into creator revenue

Agents Get Data

Institutional AI agents are given budgets and spend policies to access original online content on demand.

Creators Get Revenue

Creators earn revenue in the moment when AI consumes their content, driven by real usage and demand.

Open Market Incentive

No subscriptions. No paywalls. Every piece of content gets a price set by demand. The market decides what it's worth.

Go-to-Market

Tipping is signal, not charity

Why Human Tipping Works

  • Small payments (e.g., tips) feel good to give and receive
  • No subscriptions, no commitments, no friction
  • Giveaways & reward mechanics drive early adoption

How Human Tipping Integrates

  • Creators receive tips at one address across all platforms
  • Payers use Grove to send tips anywhere content lives
  • Grove enables first-party, walletless integrations
1 Every tip onboards a creator with a verified payment endpoint.
2 Tips reveal demand, signaling what content is worth paying for.
3 Signals bootstrap the directory of quality data that agents will rely on.
4 Agents query the directory to find and pay for quality content.
The Vision

Human tipping creates the directory.
Agent payments scale revenue. Grove connects both.

Now

Human Tipping

Building the creator directory

  • Browser Extension Add tip buttons to every post and profile across the web.
  • Leaderboards & Gamification See top tippers, trending creators, and live tip feeds.
  • Lotteries & Promotions Every tip is an entry. Bigger tips increase your odds.
  • No-Signup Onboarding Creators add a wallet to their bio and get paid instantly.
Start Tipping
Next

Agent Payments

Scaling creator revenue

  • Custody & Policy Hold agent funds in escrow and enforce spending rules and source filters.
  • Routing & Compliance Route payments across chains with built-in regulatory controls.
  • Attribution & Auditability Track every payment with full records and exportable reports.
  • Enterprise Budgets Set spend caps, auto-pause limits, and centralized controls.
Coming Soon